U. S. A GO GO!

As my inaugural blog post I thought I'd share a flyer leftover from the summer, publicising a US-themed night at the All Star Lanes on Brick Lane for last Fourth of July.


I love how saturated this design is with American cultural references, from the pulling apart and reconfiguring the Stars and Stripes, through to reimagining the Lady Liberty as a busty Bettie Page fifties pinup. I'm also a massive fan of the baseball-style typeface and the 'New Deal Poster' look...

For me, a really successful conflation of all things "American" and a great piece of communication about the essence of All Star Lanes (check out http://www.allstarlanes.co.uk).